Anoah, the founder of Eagle Heart Counseling and Consulting approached me to create a new brand, website, and business cards for him. Eagles, being majestic and strong have great meaning to him and he wanted to portray this in the logo. He also asked to tie in a lotus flower to signify the rebirth that many go through during the counseling process. With these insights, I created a logo for him. In addition to the logo, I designed a easy to navigate and understand website for him. The purpose of the website is to get individuals, couples, ect., to reach out to him, and learn how he can help. He wanted to the website to be light, and uplifting feeling, and I advised to not bog it down with too much information. We decided to keep it short and drive people to reach out directly to him for more info. All in all, this was a fun, and rewarding project to work on with the client.
For this project I worked with several NFL players and a few Capital Investors to do a Speed Build. The idea the players wanted brought to life was that of an app to help younger players interreact with pros, and college athletes; which would help the young players grow as athletes in their chosen sports. The App would capitalize on NIL (Name Image Likeness) and provide college athletes an avenue to make money, while allowing young players to ask questions and grow.
I created a Logo, Icons, and Layouts for the app. I also worked with the rest of the team to create the presentation and showcase the research to be presented to investors, as well as a click through interactive prototype for the app. The Speed Build was completed over the span of 2 ½ days, from concept to presentation. It was a really fun experience, and being the only designer/marketer on a team of pro players and investors was a great opportunity to grow.
Tremor Brewing is a start up micro brewery, trying to get a foot in the door of the craft beer world. Craft breweries are popping up like wildfire across the country and creating a brand that helped Tremor Brewing Co. stand out was surely a challenge. One that we graciously accepted over a cold IPA. I was tasked with creating a unique logo that could be applied to many different media, and represented the company well. The idea behind their business was to send shock wave through the brewing industry and the logo I designed represents that.
Any brewery would be incomplete without a way to show off their brews. I created custom labels for their different beers, each representing that brew.
In their tap house, they are hoping to sell t-shirts and glasses with their logo on them. This would help build brand recognition and get the word out about their brewery.
Sunflower Fuels is a Renewable, Low Carbon Energy company, harnessing the power of plants to create bio fuels. They reached out to me to refine and elevate their investor informational Pitch Deck, and create new Infographics and Icons to be used throughout. Since all they had for brand elements was their logo, I built upon that to create a unified look and feel to all elements throughout the deck, and used these guidelines to elevate the brand. The copy needed to stay the same (per clients request) and a few images that needed to be referenced remained, but the overall feel of the deck is now lighter and more unified than before.
For this project, I had the pleasure of working with world renowned concert violinist Jaime Jorge; to help him create a brochure for his new line of “Signature Series” Violins. I worked remotely to help write and layout the brochure, as well as photograph all instruments, bows, and cases. To go along with an existing logo he already had, I used his brand to create the “Signature Series” Logo to brand his violin labels, embroider his cases, and use throughout future marketing materials.
Dream Naturally is a pillow brand concept for a large bedding manufacturer; but the brand needed to be able to expand to other products, as well. Per the creative brief, I was tasked with creating a Logo, Packaging, and signage for retail display. I also created an added “element” of fun with a pattern using the leaf in the design, which could be used in marketing, and as a pattern on the fabrics of products.
Cincy Vinyl Wraps is a company that takes everything from cars to kitchens, and changes their color through the vinyl wrapping process. With so many vinyl wrapping companies springing up in the area, the greatest challenge was to create a logo and identity that stood out amongst the crowd. Taking direction from the client as to what their preferences were, I provided several optional directions and moved forward from there. Many logos focused mostly on the cars, but I thought it would be far more unique to focus on the ability to change the color of anything.
The guys at the shop wanted something they could wear to express their love of cars, while showcasing the business. To that end, I created a modified version of the logo, which includes the outline of their shop car, a ZO6 Corvette.
Cincy Vinyl wraps also attends a lot of car shows, trade shows, and other events. This means they needed something they could leave behind with perspective customers. I created a business card for each employee, and a flyer to hand out, explaining a little about the company.
This is an ongoing side project of mine, to create posters of buildings around various cities. I started with Cincinnati but have several other cities planned. Any interesting building could end up in the series and, to me, that’s part of the adventure of it.
While I worked at QC Industries, I helped develop a more understandable and appealing design for the company’s product manuals. I wrote, laid out, and illustrated these manuals, over several years. As well as created exploded views and CAD drawings, for them. There were also, several different products that were sold overseas to speakers of nearly 10 different languages, which prompted me working with translators to provide a manual for those customers.
Each piece of technical documentation came with its own challenges, in that each product was different. This meant that nearly 150 illustrations needed to be created for each of the product lines, and each “step” had to be accompanied by a block of text. This clear step by step layout cut customer service related calls down by a large percentage, and provided QC Industries customers with a better user experience.
While working at a conveyor manufacturer, I created instructional videos to show features of various products. To do this, I first took Cad drawings and created realistic 3D renderings from them. Then I animated the renderings to show each specific feature, as well as ways to maintain the products. After these videos were created, I also created visually interesting “Series Feature Showcases” to be displayed as artwork around the office. The First shows how simple it is to remove the tail end of the conveyor for cleaning, and replacement. The Second one displays the ability to turn the motor any direction on the conveyor using a patented rotating bracket; making it able to move out of the way, and around objects. While the third shows the versatility that interchangeable cleats can bring to a belt. Each poster tips its hat to a certain feature on that conveyor.
I was tasked with illustrating a poster to represent an “exploded violin”, to show the structure of a violin. I created this poster in Illustrator for Maple Leaf Strings as part of the artwork in their showroom.